Top Rankings, +303% Leads, –60% Costs: The Avon Cobblestone Transformation

Local imprinted driveway specialists Avon Cobblestone came to us with strong craftsmanship, loyal customers, and huge potential – they just needed their digital presence to work as hard as they do.

Before we partnered up, their marketing was in motion, but not fully connected. Channels were running separately, tracking was limited, and it was hard to get a clear view of what was working – and where opportunities were being missed. They had a strong reputation offline, but online, they didn’t yet have the data or structure to reflect that same strength.

So when we joined forces in October 2022, the mission was crystal clear:
build a joined-up strategy, give the brand the visibility it deserved, and create a system that turned their marketing into a measurable, repeatable growth engine.

We rolled out the full Bright Sprout suite – SEO, PPC, social media, content, tracking, and reporting – to strengthen visibility, drive high-intent traffic, and create a social presence that genuinely connects with real people (not just the algorithm).

The result? A fully integrated digital ecosystem that finally reflects the strength of the Avon Cobblestone brand and drives consistent, trackable growth across every single channel.

And this past year has been their strongest yet. Some of the highlights include:

• Top overall ranking position amongst competitors
• +33 new keywords in the top 3 positions on Google
• +82% clicks to the website
• +43 new keywords in the top 10 position
• +303% lead forms submitted
• –60% cost per conversion

Our partnership with Avon Cobblestone has grown year on year, and it’s been a privilege to support a business that genuinely puts its customers first. They care deeply about the quality of their work and the people they serve, which makes helping them grow online feel all the more meaningful.

We’ve built this success together, and we’re proud to be part of their journey as they continue to expand, evolve, and stay the go-to name for homeowners across the South West.

“Kath & Jenny at Bright Sprout have been amazing since we teamed up with them back in Oct 2022.
The knowledge and support has been top class.
Highly recommend them.”

— Kate & Steve, Avon Cobblestone Co. Ltd